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Course ID:MARK 3000H. 3 hours.
Course Title:Principles of Marketing (Honors)
Examination of the ways organizations satisfy consumer and organizational needs and wants for products and services. Emphasis is placed on how the elements of the marketing mix are used to provide customer satisfaction in the marketing of goods and services, both domestically and internationally.
Athena Title:Principles of Marketing Honors
Duplicate Credit:Not open to students with credit in MARK 3000, MARK 3000E, MARK 3001, MARK 3001H
Nontraditional Format:Honors students meet for additional break-out sessions.
Prerequisite:(ACCT 2101 or ACCT 2101E or ACCT 2101H) and (MIST 2090 or MIST 2090E or MIST 2190H or CSCI 1100-1100L) and permission of Honors
Pre or Corequisite:(FINA 3000 or FINA 3000E or FINA 3000H) and (MGMT 3000 or MGMT 3000E or MGMT 3000H)
Semester Course
Offered every year.
Grading System:A-F (Traditional)