Home /

Courses

HR
 

Find a Course

Use the menus below to help you find a course.

By Prefix and Number: PREFIX: NUMBER:
By Prefix:
 
 
HR
Advanced Search

Keyword Search
Online Learning (E)
Service-Learning (S)
Honors (H)
Integrated Language (I)
Writing Intensive (W)
Non-Credit Discussion Group (D)
Lab (Non-Credit and Credit) (L)

Quicklinks

Schedule of Classes
Transfer Equivalency Search
Course Application Deadlines


       
Course ID:MARK 4210. 3 hours.
Course Title:Professional Selling and Customer Relationship Management
Course
Description:		Explores the theory and practice of professional selling through extensive role-play, face-to-face, and recorded presentations in the sales lab. Focuses on developing and maintaining customer relationships, understanding organizational buying behavior, customer opportunity analysis, problem identification, needs assessment, and value analysis. Both analytical and interpersonal skills are developed.
Athena Title:Professional Selling
Equivalent Courses:Not open to students with credit in MARK 4210E
Prerequisite:MARK 3000 or MARK 3000E or MARK 3000H or MARK 3001 or MARK 3001E or MARK 3001H
Semester Course
Offered:		Offered every year.
Grading System:A-F (Traditional)
HR
Syllabus:  
 
Privacy