| Course ID: | MGMT 7500. 1-3 hours. |
| Course Title: | New Venture Formation |
Course
Description: | The process of starting up new businesses, the primary
determinants of new venture and small business performance, and
the contributions that new ventures and small businesses make
to the economy and society as a whole. |
| Oasis Title: | NEW VENTURES |
| Prerequisite: | Permission of department |
Semester Course
Offered: | Offered fall semester every year. |
| Grading System: | A-F (Traditional) |
|
| Course Objectives: | To describe the process of new venture formation, and explore the
tactics that can be used to substantially improve the
probabilities of new-venture success and long-term performance. |
| Topical Outline: | The following topics are covered in this course:
- The Entrepreneurship Process
- The Venture Startup Process
- Building Entrepreneurial Companies
- Opportunity Identification
- Opportunity Screening
- Product Design & Strategy
- Product Refinement
- Target Market Identification
- Market Research for New Ventures
- Customer Value Creation
- Industry & Competitor Analysis
- Patents, Trademarks, Copyrights, & Trade Secrets
- New Venture Marketing Strategy
- New Venture Operations Strategy
- Venture Concept Evaluations
- New Venture Financial Strategy
- New Venture Financial Forecasting
- New Venture Financing
- Debt Financing & Loans
- How to Value New Ventures
- Venture Capital
- Venture Project Evaluations
- Initial Public Offerings
- Characteristics of Effective Plans & Presentations
- Venture Project Evaluations
- New Venture Goals & Strategy
- Legal Forms of Organization & How to Choose a Lawyer
- New Venture Teams & Advisors
- Family Business Issues & Concerns
- Entrepreneurial Careers & Future Areas of Entrepreneurship
- Buying & Selling Existing Businesses
- New Venture Growth & Development |
| Honor Code Reference: | All students are responsible for maintaining the highest standards of
honesty and integrity in every phase of their academic careers. The
penalties for academic dishonesty are severe and ignorance is not an
acceptable defense.
Academic honesty means performing all academic work without plagiarizing,
cheating, lying, tampering, stealing, receiving assistance from any other
person or using any source of information that is not common knowledge. |