Course Description
Advanced survey of classical and contemporary theories and methodologies in the study of retailing and international trade.
Athena Title
MERCH THEORIES METH
Equivalent Courses
Not open to students with credit in TXMI 6250
Prerequisite
TXMI 8050 or permission of department
Semester Course Offered
Offered fall
Grading System
A - F (Traditional)
Course Objectives
1. To identify and examine various theories and conceptual frameworks currently used in merchandising research. 2. To assess merchandising research studies use of theoretical and conceptual frameworks. 3. Students are required to produce a work of original research which integrates at least two classical theories. 4. This course prepares doctoral students for academic scholarship.
Topical Outline
1. Introduction to the course 2. Research design 3. Theories defined and examined 4. Conceptual frameworks defined and examined 5. Methodologies defined and examined
Syllabus