Program Evaluation in Health Promotion and Health Education
HPRB 7470
3 hours
Program Evaluation in Health Promotion and Health Education
Course Description
Introduction to strategies for evaluating health promotion and
health education programs in community, worksite, school and
health care settings.
Athena Title
Prog Eval Hlth Promo Hlth Edu
Equivalent Courses
Not open to students with credit in HPRB 7470E
Prerequisite
HPRB 7010 or HPRB 7010E
Semester Course Offered
Offered spring
Grading System
A - F (Traditional)
Student learning Outcomes
Students will be able to describe the purpose of evaluation for health promotion, health behavior, and public health interventions.
Students will be able to describe the major characteristic of health promotion and public health policy, and select appropriate evaluation objectives.
Students will be able to define the role of stakeholders, decision-makers, and target populations in the needs assessment process.
Students will be able to describe methods for monitoring program coverage, reach, and fidelity of implementation.
Students will be able to identify appropriate strategies for health-related interventions as they related to primary, secondary, and tertiary prevention.
Students will be able to identify various evaluation designs, their characteristics, strengths, and limitations.
Students will be able to choose appropriate data collection methods (qualitative and quantitative) for health-related outcomes.
Students will be able to identify strengths and offer constructive criticism on a health promotion program evaluation proposal.
Students will be able to choose appropriate statistical methods to assess behavioral health and other health outcomes.
Students will be able to identify key issues related to the evaluation of health behavior programs targeting high risk and underserved populations.
Students will be able to identify human subject issues, budget requirements, and write a complete proposal for an evaluation of health promotion program.
Topical Outline
The place of measurement and evaluation in health promotion practice
Assuming the role of evaluator
Meeting the agency's need for information and feedback
Stakeholders and gatekeepers
Tailoring evaluations to meet the needs of underserved populations
Formative evaluation and measures of behavioral health
Writing and editing health objectives for use in evaluation
Conceptual models for program measurement and evaluation; biomedical, public health, biobehavioral, community, and worksite model
Community needs assessment: participatory methods and action research approaches
Process evaluation
Impact evaluation
Outcome evaluation
Human subjects issues
Quality controls and standards in health education
