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Special Topics in Advertising


Course Description

Problems, issues, and research in advertising.


Athena Title

Special Topics in Advertising


Equivalent Courses

Not open to students with credit in JRMC 8130E


Prerequisite

Permission of department


Semester Course Offered

Offered every year.


Grading System

A - F (Traditional)


Course Objectives

This is a special topics course designed to allow the teaching of advertising subjects of special interest to graduate students, utilizing assigned professor's specialized knowledge. The course allows a more in depth study of the subject matter.


Topical Outline

The topical outline varies as a function of the subject focused on in the scheduled section of the course. The outline is designed around the subject matter of the scheduled course section.


Syllabus