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Program and Event Management Practicum


Course Description

Using principles and practices of event coordination and administration, students will design, develop, and implement community-based programs and/or events.


Athena Title

Program and Event Manage Prac


Non-Traditional Format

Practicum.


Corequisite

ECHD 3130


Semester Course Offered

Offered spring


Grading System

A - F (Traditional)


Student learning Outcomes

  • Students will critique/evaluate the strengths and weakness of special events.
  • Students will develop skills needed to propose, plan, execute, and evaluate special events.
  • Students will supervise the utility, design, and implementation of a variety of experiential activities in multiple settings which encompass reflection, critical analysis, and synthesis.
  • Students will gain practical experience by participating in event coordination and execution.
  • Students will identify risks and benefits of event options/decisions.
  • Students will develop teamwork skills and an appreciation of collaboration in event planning.

Topical Outline

  • What is Event Management?
  • History
  • Career Trajectory
  • Retro-Engineering
  • Program and Event Theories
  • Cultural Competence and Social Justice
  • Leisure Education
  • Environmental Education
  • Experiential Education
  • Program Planning and Event Coordination
  • Anatomy of an Event Writing: Objectives, Program Plans, Event Checklists, Needs Assessments
  • Marketing, Branding and Logos, Promotion
  • Budgeting, Staffing, Supervision, Tech Riders, Crowd Control, Catering, Talent, and VIP
  • Contract and Legal Issues