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Grady L.A. - Media Industries in Context


Course Description

Provides an in-depth look at business practices and trends in the contemporary media industries. Guest speakers supplement the curriculum. This class is taught in Los Angeles.


Athena Title

Grady LA – Industry


Prerequisite

Permission of department


Corequisite

EMST 5050


Semester Course Offered

Offered summer semester every year.


Grading System

A - F (Traditional)


Course Objectives

This course is designed to help students deepen their understanding of the entertainment media industries by focusing on contemporary practices, debates, and trends. Students cultivate the habit of keeping up with industry news, practice reaching out to industry contacts, and learn the key players in the contemporary media industries. Guest speakers provide students with additional opportunities to ask questions and engage in conversations that apply knowledge.


Topical Outline

1. Conglomeratization and mergers 2. Financing, packaging, and representation 3. Development (film and television) 4. Production and post-production 5. Marketing 6. Distribution 7. Hollywood as a global industry