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User Experience Strategy


Course Description

The importance of user experience design and how it relates to and affects the strategy of a firm. Students learn to model customer interactive behavior for design success. Basic skills learned for implementing user experience design include design concepts, information architecture, page layout, color principles, typography, the use of color, and content decisions.


Athena Title

User Experience Strategy


Equivalent Courses

Not open to students with credit in MIST 7540


Non-Traditional Format

This course will be taught 95% or more online.


Corequisite

MIST 7590 or MIST 7590E


Semester Course Offered

Offered fall


Grading System

A - F (Traditional)


Course Objectives

Upon completion of this course, students will be able to design attractive, effective user interfaces for digital network applications and implement these designs using the basic Web technologies such as HTML, XHTML, and CSS. Students will understand how users respond to and interact with interfaces and how to measure and assess the effectiveness of an interface design.


Topical Outline

1. User experience strategy 2. Analysis of user requirements 3. Design concepts 4. Information architecture, page layout, typography 5. Graphics and site production 6. Multimedia 7. User testing


Syllabus