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Introduction to Agribusiness Management


Course Description

This course provides a comprehensive introduction to the concepts, procedures, and principles of management as applied to agricultural businesses. Students examine the four core functions of management — planning, organizing, directing, and controlling — within the unique context of agribusiness operations throughout the global agri-food and fiber system.


Athena Title

Intro Agribusiness Management


Equivalent Courses

Not open to students with credit in AAEC 3980


Non-Traditional Format

Course will be offered 95% or more online.


Prerequisite

AAEC 2580 or AAEC 2580E or ECON 2106 or ECON 2106E or ECON 2106H


Semester Course Offered

Offered fall and summer


Grading System

A - F (Traditional)


Student learning Outcomes

  • Students will apply the four functions of management (planning, organizing, controlling, and directing) to real-world agribusiness scenarios, including decision-making, the development of forecasts and budgets, and analysis of marketing plans and organizational structures.
  • Students will analyze financial documents and market conditions using tools such as financial performance ratio analysis to assess the operational and competitive position of an agribusiness firm.
  • Students will evaluate capital budgeting proposals and investment alternatives by comparing payback period, net present value, and internal rate of return methods.
  • Students will explain the comprehensive role of an agribusiness manager who integrates strategic planning, marketing strategy, organizational design, financial controls, and human resource leadership to successfully operate an agribusiness.

Topical Outline

  • The Global Agri-food & Fiber System
  • Four Functions of Management
  • Marketing and Market Management
  • Business Planning
  • Consumer Demand
  • Competitive Strategy
  • Forecasting & Budgeting
  • Organizational Design
  • Legal Business Structures
  • Production Economics
  • Inventory Management
  • Accounting Documents & Financial Performance
  • Capital Budgeting
  • Human Resource Management
  • Personal Selling
  • Management’s Role in Agribusiness

Syllabus


Public CV