Focuses on the practice of communication for students' success in their academic and professional careers. Specific communication skills will be practiced within the following contexts: public speaking/presentations, interpersonal communications, managing conflict, presenting data, and business writing.
Athena Title
Comm for Business Effective
Equivalent Courses
Not open to students with credit in BUSN 4900E, BUSN 4900W, BUSN 4940
Non-Traditional Format
Students will attend class to practice oral presentation skills;
to analyze interpersonal/team conflict scenarios in order to
develop and deliver optimal response strategies; and to
strengthen business writing skills for clarity, tone, impact,
and brevity. Approximately 30% lecture/discussion and 70% in-
class presentations, writing and interpersonal role-plays.
Prerequisite
Permission of major
Grading System
A - F (Traditional)
Student learning Outcomes
Students will develop strategies for approaching real-world business communication scenarios.
Students will apply data storytelling techniques to transform complex information into compelling business narratives.
Students will engage in accountability conversations by addressing conflict with professionalism, empathy, and clarity.
Students will provide and receive constructive feedback that supports growth and strengthens professional relationships.
Students will collaborate effectively with peers to develop business presentations, writing projects, and conflict resolution strategies, engaging in self-reflection and feedback to others at every level of the course. For all projects, students engage in planning, execution, evaluation, and reflection processes both individually and collaboratively.
Topical Outline
Theories of Communication and Rhetoric
Personality/Leadership Assessments
Dynamics of Professional Relationships Including Teams
