Social Entrepreneurship: Social Impact Communication
FHCE 4051/6051
3 hours
Social Entrepreneurship: Social Impact Communication
Course Description
In the context of improved well-being, students learn realistic
innovation, agile solution design, and social impact communication
and develop an innovative idea through a test-and-learn approach
to bringing an idea to life while making a case to others for
their ideas.
Additional Requirements for Graduate Students: Graduate students will prepare an 8- to 10-page proposal for
funding to support the social project they develop in the course,
including a summary of the extant literature, justification for
the project, and a complete evaluation plan to be supported by
the funding.
Athena Title
Social Entrepren Soc Imp Comm
Semester Course Offered
Offered fall
Grading System
A - F (Traditional)
Student learning Outcomes
Students will learn to move from an identified opportunity to one or more innovative ideas to address the opportunity.
Students will learn to articulate the barriers to success and how you plan to overcome them.
Students will learn to translate your idea into one or more solutions that bring the idea to life using agile methods.
Students will learn to estimate the odds of your idea succeeding in addressing the opportunity.
Students will learn to make a compelling case for your idea and for attempting your solution as one possible approach.
Topical Outline
Overview
From Shining the Light to Solving the Riddle
Realistic Innovation
Barriers to Change
The Mechanisms for Change
Ideation Methods (including co-creation)
What are the Odds?
Agile Solution Design
Prototyping and Testing
Concept Testing and Conjoint Design
Estimating the Impact
Developing Recommendations
Effective Communication
Overcoming Barriers to Change
Making the Case
Solving the Challenge
