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Survey Research Methods

Analytical Thinking

Course Description

Survey methodology, with an emphasis on student participation in the conduct of actual surveys. Additionally, students will conduct original research by analyzing survey data.


Athena Title

Survey Research Methods


Non-Traditional Format

Students will participate in the supervised conduct of an actual survey or surveys during the semester.


Prerequisite

POLS 1101 or POLS 1101E or POLS 1101H or POLS 1101S


Semester Course Offered

Offered fall and spring


Grading System

A - F (Traditional)


Student learning Outcomes

  • Students will understand the process for conducting a survey.
  • Students will understand the various methods for conducting a survey.
  • Students will understand the process for preparing and analyzing survey data.
  • Students will write an original research paper by analyzing survey data.
  • Students will participate in the conduct of an actual survey or surveys during the semester.

Topical Outline

  • 1. Introduction: The Purpose of Surveys
  • 2. Survey Errors
  • 3. Survey Sampling
  • 4. Issues Related to Non-Response
  • 5. Data Collection Methods
  • 6. Designing Survey Questions
  • 7. Administering Surveys
  • 8. Weighting
  • 9. Analyzing Survey Data
  • 10. The Art of Election Polling
  • 11. Survey Ethics

Institutional Competencies Learning Outcomes

Analytical Thinking

The ability to reason, interpret, analyze, and solve problems from a wide array of authentic contexts.



Syllabus


Public CV