Course Description

Entrepreneurship is the process of identifying, analyzing, and evaluating new economic opportunities and, when appropriate, of assembling the resources needed to seize these opportunities. The student will identify the characteristics of successful entrepreneurs and examine the ways they execute and implement this process.

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Athena Title

Entrepreneurship

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Equivalent Courses

Not open to students with credit in ENTR 7515

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Non-Traditional Format

This course will be taught 95% or more online.

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Prerequisite

Permission of department

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Grading System

A - F (Traditional)

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Course Objectives

This course is designed to help students develop the skills and knowledge needed to effectively and efficiently identify, analyze, and evaluate new market opportunities, and assemble the resources required to successfully exploit the most attractive of these opportunities.

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Topical Outline

1. The Characteristics of Effective Entrepreneurs 2. The Five Steps of the Entrepreneurial Process 3. Identifying, Analyzing, and Evaluating New Market Opportunities 4. Assembling the Resources Needed to Start the Venture 5. Leading and Growing the Successful Startup

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