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Freshman Survey in Entrepreneurship


Course Description

A seminar course in entrepreneurship designed for freshman students enrolled in the Launch Pad Living Learning Community or students with a keen interest in starting their own business. Students will work in groups to develop a business idea and will explore the requirements for launching a successful business.


Athena Title

Survey in Entrepreneurship


Semester Course Offered

Offered fall and spring


Grading System

A - F (Traditional)


Student Learning Outcomes

  • By the end of the course, students should be able to understand entrepreneurial opportunity as a novel chance to create value for multiple stakeholders.
  • By the end of the course, students should be familiar with the resources at the University of Georgia that support innovation and entrepreneurship.
  • By the end of the course, students should experience how a 3D printer can be used to create models, prototypes, and useable parts for a project.
  • By the end of the course, students should understand basic fundamentals of Customer Discovery and the Business Model Canvas.

Topical Outline

  • Introduction to the University of Georgia
  • Resources Supporting Innovation and Entrepreneurship
  • Site Visits
  • Guest Speakers
  • Customer Discovery
  • Business Model Canvas
  • Building Your Business Idea