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Introduction to Markets and Enterprises (Honors)


Course Description

Discussion of different industries and case studies presented throughout the semester. Introduction to Mergers and Acquisitions and the institutions involved in those financial transactions. The course will highlight management consultants’ roles in advising and solving problems for companies. Leadership and business ethics and corporate social responsibility will also be presented and discussed.


Athena Title

Markets and Enterprises H


Equivalent Courses

Not open to students with credit in BUSN 1990


Prerequisite

Permission of Honors


Grading System

S/U (Satisfactory/Unsatisfactory)


Student Learning Outcomes

  • Students will learn Porter’s five forces, which will be used as a lens to view the different industries and case studies presented throughout the semester.
  • Students will learn about Mergers and Acquisitions and the institutions involved in those financial transactions. Subsequently, students will compare private and public institutions that are affected by the financial institutions previously discussed.
  • Students will learn management consultants' roles in advising and solving problems for companies.
  • Students will learn about leadership and business ethics and corporate social responsibility.
  • Students will learn how important each of the different institutions' work is to one another, as well as explain how they all work together.

Topical Outline

  • Introduction
  • Case Study Analysis
  • Business Leader Presentations
  • Fundamental Valuation
  • Financial Institution Valuation
  • Review of Challenges of a Rapidly Changing Business Environment