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Course ID:JOUR 5640/7640. 3 hours.
Course Title:Business of News
Course
Description:
Management, leadership concepts, and techniques relevant to news media firms and entrepreneurial endeavors. This study of creating news within for-profit and not-for-profit models examines business structures, strategy and innovation, data analytics, product development, human resources emphasizing diversity and inclusion, and media economics.
Athena Title:Business of News
Undergraduate Prerequisite:Permission of department
Graduate Prerequisite:Permission of department
Semester Course
Offered:
Offered every year.
Grading System:A-F (Traditional)
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