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Course ID:	MARK 3001H. 3 hours.
Course Title:	Principles of Marketing (Honors)
Course Description:	Examination of the ways organizations satisfy consumer and organizational needs and wants for products and services. Emphasis is placed on how the elements of the marketing mix are used to provide customer satisfaction in the marketing of goods and services, both domestically and internationally. For non- Terry College of Business students.
Athena Title:	Principles of Marketing Hon
Equivalent Courses:	Not open to students with credit in MARK 3001, MARK 3001E, MARK 3000, MARK 3000H, MARK 3000E
Nontraditional Format:	Honors Program students meet for additional break-out sessions.
Prerequisite:	Permission of Honors
Semester Course Offered:	Offered every year.
Grading System:	A-F (Traditional)

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