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Course ID:ADPR 5741/7741. 3 hours.
Course Title:Integrated ADPR Campaigns
Course
Description:
The Integrated ADPR Campaigns are the capstone courses requiring knowledge acquired and skills honed in all previous major courses. Students in this course will work in teams to conduct audience research, create an integrated communication campaign, prepare a comprehensive communication campaign book, and make a formal presentation to the client.
Athena Title:Integrated ADPR Campaigns
Equivalent Courses:Not open to students with credit in ADPR 5740, ADPR 5742, ADPR 5950 or ADPR 7740, ADPR 7742, ADPR 7950
Prerequisite:Permission of major and permission of department
Semester Course
Offered:
Offered fall, spring and summer semester every year.
Grading System:A-F (Traditional)
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