At the completion of the course, the learner will be able to:
1. Identify the specific aspects of an educational activity or
program to evaluate.
1. Apply the appropriate evaluation methods to measure activity
or program effectiveness. 
2. Describe the value in theoretical models when planning and
conducting an evaluation.
3. Develop a questionnaire to effectively determine the
effectiveness of a program.
4. Collect, analyze, and interpret questionnaire data with
reliability, construct validity, and item discrimination in mind.
5. Explain program evaluation terminology to someone not trained
in evaluation.
6. Work collaboratively with stakeholders to develop an
evaluation plan.
7. Prepare informational resources to enhance an organization’s
evaluation capacity. 
8. Serve as a valuable resource/consultant for individuals and
organizations interested in evaluating educational activities and
programs. 
9. Share evaluation recommendations with clientele in a formal
presentation.

Role of Evaluation Today

Evaluation Models, What to Evaluate, Who to Evaluate

Planning for Evaluation, How to Convey Message, Data Sources, 
Logic Model’s Role

Goals, Objectives, and Performance Measurement; Program 
Monitoring Gathering Data for Evaluation Studies; Questionnaire 
Development: Developing Quality Questions and Effective 
Instruments

Questionnaire Development cont., Interview/Focus Group Guide 
Development

Sampling for Evaluation and Response Rates with Surveys

Data Entry, Pilot Test (reliability, validity, etc.), and 
Quantitative Data Analysis 

Quantitative Data Analysis and Construct Development, cont.

Qualitative Data Analysis

Developing Evaluation Tool for Client, Preparing Client Resources

Overview of Ethics in Evaluation

Initial Discussion on Data Interpretation, Preparation Time for 
the Clientele Recommendation 

Consultant’s Clientele Recommendation Project Presentations