| Course ID: | TXMI 3210E. 3 hours. |
| Course Title: | Fundamentals of Fashion Merchandising |
Course
Description: | Introduction to the trends and influence of fashion in society
and review of the international and domestic fashion resources.
Identifies the various product categories in fashion
merchandising and discusses the innovative processes that
sustain the fashion business. Analysis of how fashion is
conceived, marketed, and sold. |
| Oasis Title: | Fundamen Fashion Merchandising |
| Duplicate Credit: | Not open to students with credit in TXMI 3210 |
| Nontraditional Format: | This course will be taught 95% or more online. |
Semester Course
Offered: | Offered summer semester every year. |
| Grading System: | A-F (Traditional) |
|
| Course Objectives: | 1. To acquire a basic understanding of the nature of fashion.
2. To study the development of the various segments of the
fashion industry. |
| Topical Outline: | 1. Nature and environment of fashion.
2. Business of fashion.
3. Primary level: the materials of fashion.
4. Secondary level: the producers of apparel and other
products.
5. Retail level: the markets of fashion. |