| Course ID: | TXMI 5260E. 3 hours. |
| Course Title: | Case Studies in the Retail Industry |
Course
Description: | Retail cases and issues; emphasizes concepts applicable to the retail industry. |
| Oasis Title: | Retail Case Studies |
| Duplicate Credit: | Not open to students with credit in TXMI 5260 |
| Nontraditional Format: | This course will be taught 95% or more online. |
| Prerequisite: | TXMI 3210 or TXMI 3210E or permission of department |
Semester Course
Offered: | Offered summer semester every year. |
| Grading System: | A-F (Traditional) |
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| Course Objectives: | Approach the class in an academic and professional demeanor by assuming the role of a business consultant for a retail/service enterprise
Be able to read opposing arguments, analyze the situation, and give advice based on class principles in both a verbal and written format
Develop competencies in critical thinking processes by exploring several business cases and proposal writing practices
Apply merchandising principles and concepts learned in a selected real-world business case
Create an effective business proposal with proper solutions based on analysis of a case
Practice presentation Skills and APA style for in-text citations as well as references |
| Topical Outline: | Mapping the real-world cases
Learning from the industry leader
Conducting retail industry case analyses – identification of the case/issue
Selecting the retail industry case based on situation analysis
Understanding financial information
Developing a solution (i.e., actionable recommendation and strategy) for the retail industry case
Preparing a business case proposal portfolio |