Course ID: | EMBA 7450E. 3 hours. |
Course Title: | Information Technology and Strategy |
Course Description: | An exploration of the strategic use of Internet technology to support organizational goals and increase organizational performance. A guide to Internet technology and network computing, as well as models for identifying strategic opportunities. Issues important in creating and implementing an Internet strategy. |
Oasis Title: | Information Tech Strategy |
Duplicate Credit: | Not open to students with credit in EMBA 7450 |
Nontraditional Format: | This course will be taught 95% or more online. |
Grading System: | A-F (Traditional) |
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Course Objectives: | This course has both technical and strategic objectives. On the technology side, students should recognize opportunities to improve data management and data exchange in real organizations, and be able to design simple relational and multidimensional databases. They should also recognize the transition of information technology to Web services, understand the technology underlying the use of Web services, and appreciate the importance of systems development.
On the strategy side, students should be able to outline a design of a net-based organization, identify ways in which information technology can enhance the performance of a net-based organization, develop strategies for using networks to change the relationship between the firm and other stakeholders, and apply the principles of the new economy to strategy formulation. |
Topical Outline: | 1. Introduction
2. Data Modeling
3. Relational and Multidimensional Databases
4. Accessing Information
5. Systems Development and Prototyping
6. Internet Technology
7. Web Development
8. Web Site Transaction Processing
9. Designing a Net-Base Organization
10. The Internet and Pricing Strategies
11. IT Issues in the New Economy |