 | | Course ID: | JRMC 4960R. 1-6 hours. Repeatable for maximum 16 hours credit. | | Course Title: | Faculty-Mentored Undergraduate Research I | Course
Description: | Faculty-supervised independent or collaborative inquiry into
fundamental and applied problems within a discipline that requires
students to gather, analyze, synthesize, and interpret data and to
present results in writing and other relevant communication
formats. | | Athena Title: | Undergraduate Research I | | Nontraditional Format: | This course belongs to a progressive research course sequence to
promote a student's increasing skill development and depth of
inquiry, as well as growing independent research capability.
This course requires the close supervision of a faculty member
as the student undertakes a systematic and in-depth inquiry into
unknown, fundamental, and applied problems. In some cases, the
student will work collaboratively as part of a research team.
The student will have to apply understanding of the discipline
to identify or shape research questions and apply skills and
techniques learned to the research project. Students will gather
data, synthesize relevant literature, analyze, and interpret
data. The student will present results in writing or through
participation in research-group or program meetings and meetings
with their faculty mentor. The student will receive feedback
from the faculty mentor on their research progress and written
or oral presentation of results. A minimum of 45 hours of work
per credit hour per semester is required. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 4970R. 1-6 hours. Repeatable for maximum 8 hours credit. | | Course Title: | Faculty-Mentored Undergraduate Research II | Course
Description: | Faculty-supervised independent or collaborative inquiry into
fundamental and applied problems within a discipline that requires
students to gather, analyze, synthesize, and interpret data and to
present results in writing and other relevant communication
formats. | | Athena Title: | Undergraduate Research II | | Nontraditional Format: | These courses belong to a progressive research course sequence
to promote a student's increasing skill development and depth of
inquiry, as well as growing independent research capability. The
courses require the close supervision of a faculty member as the
student undertakes a systematic and in-depth inquiry into
unknown, fundamental, and applied problems. In some cases, the
student will work collaboratively as part of a research team.
The student will have to apply understanding of the discipline
to identify or shape research questions and apply skills and
techniques learned to the research project. Students will gather
data, synthesize relevant literature, analyze, and interpret
data. The student will present results in writing or through
participation in research-group or program meetings and meetings
with their faculty mentor. The student will receive feedback
from the faculty mentor on their research progress and written
or oral presentation of results. A minimum of 45 hours of work
per credit hour per semester is required. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 4980R. 1-6 hours. Repeatable for maximum 8 hours credit. | | Course Title: | Faculty-Mentored Undergraduate Research III | Course
Description: | Faculty-supervised independent or collaborative inquiry into
fundamental and applied problems within a discipline that requires
students to gather, analyze, synthesize, and interpret data and to
present results in writing and other relevant communication
formats. | | Athena Title: | Undergraduate Research III | | Nontraditional Format: | These courses belong to a progressive research course sequence
to promote a student's increasing skill development and depth of
inquiry, as well as growing independent research capability. The
courses require the close supervision of a faculty member as the
student undertakes a systematic and in-depth inquiry into
unknown, fundamental, and applied problems. In some cases, the
student will work collaboratively as part of a research team.
The student will have to apply understanding of the discipline
to identify or shape research questions and apply skills and
techniques learned to the research project. Students will gather
data, synthesize relevant literature, analyze, and interpret
data. The student will present results in writing or through
participation in research-group or program meetings and meetings
with their faculty mentor. The student will receive feedback
from the faculty mentor on their research progress and written
or oral presentation of results. A minimum of 45 hours of work
per credit hour per semester is required. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 4990R. 1-6 hours. Repeatable for maximum 8 hours credit. | | Course Title: | Undergraduate Research Thesis (or Final Project) | Course
Description: | Faculty-supervised independent or collaborative inquiry into
fundamental and applied problems within a discipline that requires
students to gather, analyze, synthesize, and interpret data.
Students will write or produce a thesis or other professional
capstone product, such as a report or portfolio that describes
their systematic and in-depth inquiry.
GRADING SYSTEM | | Athena Title: | Undergraduate Thesis | | Nontraditional Format: | This is a capstone course under the direct supervision of a
faculty member. This course may be the culmination of the 4960R-
4980R sequence. Students will write a thesis or other
professional capstone product, such as a report or portfolio,
that describes their systematic and in-depth inquiry into an
unknown, fundamental, or applied problem. The thesis or capstone
product is written in close collaboration with the faculty
member and must be approved by that faculty member and/or the
department. The student will apply understanding of the
discipline to identify or shape the research question and apply
skills and techniques learned to complete the research project.
The student will have gathered data, synthesized relevant
literature and materials, analyzed, and interpreted data. The
student will demonstrate in writing the contribution of their
work to the discovery and interpretation of knowledge
significant to their field of study. The student will have
presented results in the form of a properly formatted,
professionally rigorous thesis document or other appropriate
professional capstone product and through the formal
presentation of the thesis or product to faculty and peers
during an approved event. The student will receive feedback from
the faculty member on the overall execution of their thesis
project, the written thesis, and their presentation. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 6000. 3 hours. | | Course Title: | Special Topics in Mass Communication | Course
Description: | Problems, issues, and research in mass communication. | | Athena Title: | Special Topics in Mass Comm | | Equivalent Courses: | Not open to students with credit in JRMC 6000E | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 6000E. 3 hours. | | Course Title: | Special Topics in Mass Communication | Course
Description: | Problems, issues, and research in mass communication. | | Athena Title: | Special Topics in Mass Comm | | Equivalent Courses: | Not open to students with credit in JRMC 6000 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7000. 1-9 hours. Repeatable for maximum 30 hours credit. | | Course Title: | Master's Research | Course
Description: | Research while enrolled for a master's degree under the direction of faculty members. | | Athena Title: | MASTER'S RESEARCH | | Nontraditional Format: | Independent research under the direction of a faculty member. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7005. 3 hours. Repeatable for maximum 45 hours credit. | | Course Title: | Graduate Student Seminar | Course
Description: | Advanced supervised experience in an applied setting. This
course may not be used to satisfy a student's approved program of
study. | | Athena Title: | Graduate Student Seminar | | Equivalent Courses: | Not open to students with credit in JRMC 7005E | | Nontraditional Format: | Seminar. | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7005E. 3 hours. Repeatable for maximum 45 hours credit. | | Course Title: | Graduate Student Seminar Online | Course
Description: | Advanced supervised experience in an applied setting. This course may not be used to satisfy a student's approved program of study. | | Athena Title: | Graduate Student Sem Online | | Equivalent Courses: | Not open to students with credit in JRMC 7005 | | Nontraditional Format: | This course will be taught 95% or more online. | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7010. 3 hours. | | Course Title: | Emerging Media Design and Aesthetics | Course
Description: | Examines graphic design, visual persuasion, and aesthetics,
drawing on theories and practices of visual communication in
contemporary and digital media design. | | Athena Title: | Emerging Media Design | | Equivalent Courses: | Not open to students with credit in JRMC 7010E | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7010E. 3 hours. | | Course Title: | Emerging Media Design and Aesthetics | Course
Description: | Examines graphic design, visual persuasion, and aesthetics
drawing on theories and practices of visual communication in
contemporary and digital media design. | | Athena Title: | Emerging Media Design | | Equivalent Courses: | Not open to students with credit in JRMC 7010 | | Nontraditional Format: | This course will be taught 95% or more online. | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7011E. 3 hours. | | Course Title: | Emerging Media Project Management and Innovation | Course
Description: | The primary objective of this course is to learn techniques of
innovation brainstorming and visualization and to do so in ways
that enable executable solutions to business problems and
growth. This includes key components of project management:
project integration, project scope and scalability management,
project time and cost management, quality management, human
resource considerations, communications, risk management, and
procurement management. | | Athena Title: | Emerging Media Project Mgmt | | Equivalent Courses: | Not open to students with credit in JRMC 7011 | | Nontraditional Format: | This course will be taught 95% or more online. | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7011. 3 hours. | | Course Title: | Emerging Media Project Management and Innovation | Course
Description: | The primary objective of this course is to learn techniques of
innovation brainstorming and visualization and to do so in ways
that enable executable solutions to business problems and growth.
This includes key components of project management: project
integration, project scope and scalability management, project
time and cost management, quality management, human resource
considerations, communications, risk management, and procurement
management. | | Athena Title: | Emerging Media Project Mgmt | | Equivalent Courses: | Not open to students with credit in JRMC 7011E | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7012. 3 hours. | | Course Title: | Emerging Media Storytelling | Course
Description: | Explores digital storytelling from both theoretical and
practical perspectives. Students will investigate concepts such
as transmedia, interactivity, and convergence while
experimenting with storytelling methods in the digital medium
of their choice. | | Athena Title: | Emerging Media Storytelling | | Equivalent Courses: | Not open to students with credit in JRMC 7012E | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7012E. 3 hours. | | Course Title: | Emerging Media Storytelling | Course
Description: | Explores digital storytelling from both theoretical and
practical perspectives. Students will investigate concepts such
as transmedia, interactivity, and convergence while
experimenting with storytelling methods in the digital medium of
their choice. | | Athena Title: | Emerging Media Storytelling | | Equivalent Courses: | Not open to students with credit in JRMC 7012 | | Nontraditional Format: | This course will be taught 95% or more online. | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7013. 3 hours. | | Course Title: | Emerging Media Strategy | Course
Description: | Behind every Emerging Media Capstone is a strategy to guide decision-making. Learn to identify and interview target users, test usability concepts, and refine features in order to ensure strategic alignment of interactive digital products. | | Athena Title: | Emerging Media Strategy | | Equivalent Courses: | Not open to students with credit in JRMC 7013E | | Prerequisite: | JRMC 7011 or JRMC 7011E | | Corequisite: | JRMC 7014 or JRMC 7014E | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7013E. 3 hours. | | Course Title: | Emerging Media Strategy | Course
Description: | Behind every Emerging Media Capstone is a strategy to guide decision-making. Learn to identify and interview target users, test usability concepts, and refine features in order to ensure strategic alignment of interactive digital products. | | Athena Title: | Emerging Media Strategy | | Equivalent Courses: | Not open to students with credit in JRMC 7013 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | JRMC 7011 or JRMC 7011E | | Corequisite: | JRMC 7014 or JRMC 7014E | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7014. 3 hours. | | Course Title: | Emerging Media Workshop | Course
Description: | In a collaborative setting with faculty and peers, students workshop their Emerging Media Capstone Projects. While demonstrating a thorough understanding of technology and design, students engage in product development, apply technical research, and strategically iterate product features. | | Athena Title: | Emerging Media Workshop | | Equivalent Courses: | Not open to students with credit in JRMC 7014E | | Prerequisite: | JRMC 7011 or JRMC 7011E | | Corequisite: | JRMC 7013 or JRMC 7013E | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7014E. 3 hours. | | Course Title: | Emerging Media Workshop | Course
Description: | In a collaborative setting with faculty and peers, students workshop their Emerging Media Capstone Projects. While demonstrating a thorough understanding of technology and design, students engage in product development, apply technical research, and strategically iterate product features. | | Athena Title: | Emerging Media Workshop | | Equivalent Courses: | Not open to students with credit in JRMC 7014 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | JRMC 7011 or JRMC 7011E | | Corequisite: | JRMC 7013 or JRMC 7013E | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7015E. 3 hours. | | Course Title: | Emerging Media Capstone | Course
Description: | Teams of students will create a fully developed emerging media
product and campaign. In addition, the project will include
developing a plan for implementation, promotion, and strategic
goal attainment. | | Athena Title: | Emerging Media Capstone | | Equivalent Courses: | Not open to students with credit in JRMC 7015, JRMC 7015S | | Nontraditional Format: | This course will be taught 95% or more online. | | Pre or Corequisite: | ADPR 5760/7760 or ADPR 5750/7750 or JRMC 7010 or JRMC 7010E or JRMC 7011 or JRMC 7011E or JRMC 7012 or JRMC 7012E or JRMC 8010 or JRMC 8010E or JRMC 8016 | Semester Course
Offered: | Offered summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7015S. 3 hours. | | Course Title: | Emerging Media Capstone | Course
Description: | Teams of students will create a fully developed emerging media
product and campaign. In addition, the project will include
developing a plan for implementation, promotion, and strategic
goal attainment. | | Athena Title: | Emerging Media Capstone | | Equivalent Courses: | Not open to students with credit in JRMC 7015, JRMC 7015E | | Nontraditional Format: | Course includes a service-learning project during the semester
that either employs skills or knowledge learned in the course or
teaches new skills or knowledge related to course objectives.
Students will be involved in the planning and implementation of
the project(s) and may spend time outside of the classroom.
Students will be engaged in the service-learning component for
approximately 50% of overall instructional time. | | Pre or Corequisite: | ADPR 5760/7760 or ADPR 5750/7750 or JRMC 7010 or JRMC 7010E or JRMC 7011 or JRMC 7011E or JRMC 7012 or JRMC 7012E or JRMC 8010 or JRMC 8010E or JRMC 8016 | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7015. 3 hours. | | Course Title: | Emerging Media Capstone | Course
Description: | Teams of students will create a fully developed emerging media
product and campaign. In addition, the project will include
developing a plan for implementation, promotion, and strategic
goal attainment. | | Athena Title: | Emerging Media Capstone | | Equivalent Courses: | Not open to students with credit in JRMC 7015E, JRMC 7015S | | Pre or Corequisite: | ADPR 5760/7760 or ADPR 5750/7750 or JRMC 7010 or JRMC 7011 or JRMC 7012 or JRMC 8010 or JRMC 8016 | Semester Course
Offered: | Offered summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7042. 3 hours. | | Course Title: | ADPR Insights and Strategies Project | Course
Description: | Students will conduct research, draw strategic insights, and recommend communication strategies to a client to demonstrate expertise in integrated advertising and public relations. | | Athena Title: | ADPR Project | | Equivalent Courses: | Not open to students with credit in JRMC 7042E | | Pre or Corequisite: | JRMC 8120 | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7042E. 3 hours. | | Course Title: | ADPR Insights and Strategies Project | Course
Description: | Students will conduct research, draw strategic insights, and recommend communication strategies to a client to demonstrate expertise in integrated advertising and public relations. | | Athena Title: | ADPR Project | | Equivalent Courses: | Not open to students with credit in JRMC 7042 | | Nontraditional Format: | This course will be taught 95% or more online. | | Pre or Corequisite: | JRMC 8120 | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7220E. 1-3 hours. Repeatable for maximum 3 hours credit. | | Course Title: | Graduate Internship Online | Course
Description: | Supervised internship experience in a mass communication setting. | | Athena Title: | Graduate Internship Online | | Equivalent Courses: | Not open to students with credit in JRMC 7220 | | Nontraditional Format: | This course will be taught 95% or more online. | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7220. 1-3 hours. Repeatable for maximum 3 hours credit. | | Course Title: | Graduate Internship | Course
Description: | Supervised internship experience in a mass communication
setting. | | Athena Title: | Graduate Internship | | Equivalent Courses: | Not open to students with credit in JRMC 7220E | | Nontraditional Format: | Supervised internship in a professional setting. | | Prerequisite: | JRMC 8000 or JRMC 8010 | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7250. 3 hours. 6 hours lab per week. | | Course Title: | Applied Network Analysis of Social Media | Course
Description: | Introduces network analysis as a methodological approach to
studying social media data, understanding key measurements, and
data collection procedures. This class is aimed toward
professional MA and Accelerated Master's Program students (4+1)
as it emphasizes the practical and industry-related aspects of
social media analytics. | | Athena Title: | App Network Analysis Soc Media | | Equivalent Courses: | Not open to students with credit in JRMC 8250 | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered summer semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7300. 1-9 hours. Repeatable for maximum 30 hours credit. | | Course Title: | Master's Thesis | Course
Description: | Thesis writing under the direction of the major professor. | | Athena Title: | MASTER'S THESIS | | Nontraditional Format: | Independent research and thesis preparation. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 7340. 3 hours. | | Course Title: | Graduate Newsroom | Course
Description: | A practical introduction to journalism for incoming students
with limited journalism experience. Students will learn the
foundations of journalism as a public service, analyze and
compare print, broadcast and online media, learn basic
multimedia skills, and report and write publishable news
stories in a simulated newsroom environment. | | Athena Title: | GRADUATE NEWSROOM | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7940. 3 hours. | | Course Title: | Public Relations Foundations | Course
Description: | Introduces public relations students to major issues in
history, law, and ethics, while providing an overview of the
industry and practice. | | Athena Title: | Public Relations Foundations | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 7960. 3 hours. | | Course Title: | Advertising Foundations | Course
Description: | Introduces advertising students to major issues in history,
law, and ethics, while providing an overview of the industry
and practice. | | Athena Title: | AD FOUNDATIONS | | Equivalent Courses: | Not open to students with credit in ADPR 3100 | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8000. 3 hours. | | Course Title: | Proseminar in Mass Communication | Course
Description: | Research traditions in mass communication, with emphasis on historical developments within the field and intellectual perspectives of mass communication researchers. Major research streams and methodologies are introduced, discussed, and critiqued. | | Athena Title: | PROSEM MASS COMM | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8010. 3 hours. | | Course Title: | Research Methodology in Mass Communication Research | Course
Description: | Quantitative and qualitative methodologies of mass communication research, with emphasis on the research process, concepts and issues of research design, and methods of data collection. Topics introduced include measurement, sampling, focus groups and interviewing, survey and experimental design, and data analysis. | | Athena Title: | Mass Comm Research | | Equivalent Courses: | Not open to students with credit in JRMC 8010E | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8010E. 3 hours. | | Course Title: | Research Methodology in Mass Communication Research | Course
Description: | Quantitative and qualitative methodologies of mass communication
research, with emphasis on the research process, concepts and
issues of research design, and methods of data collection. Topics
introduced include measurement, sampling, focus groups and
interviewing, survey and experimental design, and data analysis. | | Athena Title: | Mass Comm Research | | Equivalent Courses: | Not open to students with credit in JRMC 8010 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8016. 3 hours. | | Course Title: | Emerging Media Interaction Design and Usability | Course
Description: | The fundamentals of user-centered design for interaction and
usability and accessibility testing. Students will learn
principles and review case studies in user interaction design,
apply this knowledge to the development of interactive
interfaces and prototypes, and test product use with members of
the target audience. | | Athena Title: | EM Interaction Design | | Equivalent Courses: | Not open to students with credit in JRMC 8016E | | Pre or Corequisite: | JRMC 7010 | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8016E. 3 hours. | | Course Title: | Emerging Media Interaction Design and Usability | Course
Description: | The fundamentals of user-centered design for interaction and usability and accessibility testing. Students will learn principles and review case studies in user interaction design, apply this knowledge to the development of interactive interfaces and prototypes, and test product use with members of the target audience. | | Athena Title: | EM Interaction Design | | Equivalent Courses: | Not open to students with credit in JRMC 8016 | | Nontraditional Format: | This course will be taught 95% or more online. | | Pre or Corequisite: | JRMC 7010 or JRMC 7010E | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8020. 3 hours. | | Course Title: | Public Opinion | Course
Description: | Patterns of public opinion formation including their cultural, social, and economic impact. Analysis of communication content and techniques involving public opinion and persuasion. | | Athena Title: | PUBLIC OPINION | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8025. 3 hours. | | Course Title: | Seminar in Mass Media Law | Course
Description: | Exploration of the contemporary issues in communication law.
The course is designed to familiarize students with First
Amendment doctrine, judicial decision making, and the
literature concerning freedom of expression and the regulation
of communication. The course also teaches research and
analytical skills. | | Athena Title: | MASS MEDIA LAW | Semester Course
Offered: | Not offered on a regular basis. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8030. 3 hours. | | Course Title: | Mass Communication and Society | Course
Description: | The social, cultural, and economic analysis of the processes and effects of mass communication in contemporary society. | | Athena Title: | MASS COMM & SOCIETY | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8040. 3 hours. | | Course Title: | International Mass Communication | Course
Description: | The systems of mass communication throughout the world; philosophies behind them; social, political, and economic reasons why a given kind of pattern develops; comparative analysis of operating procedures of various media. | | Athena Title: | INTERNATIONAL COMM | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8050. 1-6 hours. Repeatable for maximum 12 hours credit. | | Course Title: | Research and Directed Readings in Mass Communication | Course
Description: | Research and directed readings in mass communication under the direction of a sponsoring graduate faculty member. | | Athena Title: | Rsh and Directed Readings | | Nontraditional Format: | Directed study. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8060. 3 hours. | | Course Title: | Cultural and Critical Studies in Mass Communication | Course
Description: | Surveys key theories and research in cultural and critical media
studies. Examines social, cultural, and political contexts in
which they emerged. Evaluates their contributions to ongoing
debates about such issues as class, gender, ethnicity, ideology,
identity, popular culture, social movements, globalization, and
power. | | Athena Title: | CULTURAL/CRIT STUDY | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC(WMST) 8070. 3 hours. | | Course Title: | Media Culture and Diversity | Course
Description: | Exploration of the intersections of media culture (i.e.,
production, representation, consumption, and identity),
commercial media imperatives, social constructions of race and
gender, and consumer culture. Students engage in media analysis
and criticism. Scholarship on race, gender, and media. Media
literacy and activism are vital components of the course. | | Athena Title: | MEDIA AND DIVERSITY | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8080. 3 hours. | | Course Title: | Research Practice in Media Industries | Course
Description: | Seminar in applied industry research methods as used by various
sectors of the media industry, including broadcasting and cable,
newspapers and magazines, advertising, and public relations. | | Athena Title: | Research Practice Media Indust | | Equivalent Courses: | Not open to students with credit in JRMC 8080E | | Pre or Corequisite: | ADPR 5750/7750 or ADPR 5750E/7750E | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8080E. 3 hours. | | Course Title: | Research Practice in Media Industries | Course
Description: | Seminar in applied industry research methods as used by various sectors of the media industry, including broadcasting and cable, newspapers and magazines, advertising, and public relations. | | Athena Title: | Research Practice Media Indust | | Equivalent Courses: | Not open to students with credit in JRMC 8080 | | Nontraditional Format: | This course will be taught 95% or more online. | | Pre or Corequisite: | ADPR 5750/7750 or ADPR 5750E/7750E | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8100. 3 hours. | | Course Title: | Advertising and Communication Management | Course
Description: | Major decision processes in advertising and communication management. | | Athena Title: | ADV AND COMM MGMT | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8110. 3 hours. | | Course Title: | Advertising Media Planning | Course
Description: | Media planning function and theory. Emphasis will be on understanding and evaluating media theory and media for use in advertising and marketing communication programs. | | Athena Title: | ADV MEDIA PLANNING | | Prerequisite: | JRMC 8100 and permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8120. 3 hours. | | Course Title: | Advertising and Public Relations Research | Course
Description: | Nature, scope, and techniques of advertising and public relations research, with emphasis on consumer markets, public, media audiences, and message effects. | | Athena Title: | Advertising and PR Research | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8130. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Advertising | Course
Description: | Problems, issues, and research in advertising. | | Athena Title: | Special Topics in Advertising | | Equivalent Courses: | Not open to students with credit in JRMC 8130E | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8130E. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Advertising | Course
Description: | Problems, issues, and research in advertising. | | Athena Title: | Special Topics in Advertising | | Equivalent Courses: | Not open to students with credit in JRMC 8130 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8140. 3 hours. | | Course Title: | Public Relations Management | Course
Description: | Effective practices, concepts, and techniques as they apply to the management of public relations. | | Athena Title: | Public Relations Management | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8150. 3 hours. | | Course Title: | Public Relations Theory | Course
Description: | Seminal and recent research related to the construction of theory in public relations. | | Athena Title: | Public Relations Theory | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8160. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Public Relations | Course
Description: | Problems, issues, and research in public relations. | | Athena Title: | Special Topics in PR | | Equivalent Courses: | Not open to students with credit in JRMC 8160E | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8160E. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Public Relations | Course
Description: | Problems, issues, and research in public relations. | | Athena Title: | Special Topics in PR | | Equivalent Courses: | Not open to students with credit in JRMC 8160 | | Nontraditional Format: | This course will be taught 95% or more online. | | Prerequisite: | Permission of department | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8170. 3 hours. | | Course Title: | Risk Communication | Course
Description: | Introduction to the field of risk communication, a topic that has
been receiving increased attention because of terrorism threats.
Theories and research about risk communicaiton come primarily
form five domains: environmental disasters, personal risk-taking
behaviors, industrial hygiene, terrorism, and crises of corporate
reputation. Students will examine the theories, research, and
practical applications of risk communication in each of those
domains. | | Athena Title: | RISK COMMUNICATION | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8200. 3 hours. | | Course Title: | Media Management | Course
Description: | Exploration of different approaches to understanding and studying
the management, behavior, and performance of media and mass
communication organizations. Focuses on the application of
management theory to the study of media and mass communication
organizations, and the current state of research in the area. | | Athena Title: | MEDIA MANAGEMENT | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8240. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Entertainment and Media Studies | Course
Description: | Problems, issues, and research in entertainment media. | | Athena Title: | Special Topics in EMST | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8250. 3 hours. 1.5 hours lecture and 3 hours lab per week. | | Course Title: | Social Network Analysis-Theories and Methods | Course
Description: | Introduces social network analysis to graduate students,
emphasizing its theoretical and methodological foundations. The
course identifies key network concepts and principles; examines
data collection, measurement, and related software; and
investigates applications in a wide range of communications-
related areas, including news, health and political
communication, advertising and public relations. | | Athena Title: | Social Network Analysis | | Equivalent Courses: | Not open to students with credit in JRMC 7250 | | Prerequisite: | Permission of department | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 8350. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Journalism | Course
Description: | Problems, issues, and research in journalism. | | Athena Title: | JOURNALISM TOPICS | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9000. 1-9 hours. Repeatable for maximum 45 hours credit. | | Course Title: | Doctoral Research | Course
Description: | Research while enrolled for doctoral degree under the direction of faculty members. | | Athena Title: | Doctoral Research | | Nontraditional Format: | Independent research under the direction of a faculty member. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 9005. 3 hours. Repeatable for maximum 45 hours credit. | | Course Title: | Doctoral Graduate Student Seminar | Course
Description: | Advanced supervised experience in an applied setting. This
course may not be used to satisfy a student's approved program of
study. | | Athena Title: | DOC GRAD STU SEM | | Nontraditional Format: | Seminar. | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | JRMC 9010. 3 hours. | | Course Title: | Mass Communication Theory | Course
Description: | Theoretical thinking and theories of mass communication. Emphasizes history, philosophies, and structures of theoretical explanation, and the interaction between theory and the organizations, processes, and effects of mass communication. | | Athena Title: | MASS COMM THEORY | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9011. 3 hours. | | Course Title: | Mass Communication Theory II | Course
Description: | Theoretical thinking and theories of mass communication.
Emphasizes critical, cultural, and historical approaches of
theoretical explanation of the interaction between the
organizations, processes, and effects of mass communication. | | Athena Title: | MASS COMM THEORY II | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9020. 3 hours. | | Course Title: | Quantitative Research in Mass Communication | Course
Description: | Advanced quantitative approaches to mass communication research with emphasis on research design issues, data management, and statistical analyses. | | Athena Title: | QUANTITATIVE RES | | Prerequisite: | (JRMC 8010 and STAT 6210) or permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9030. 3 hours. | | Course Title: | Critical, Cultural, and Naturalistic Approaches to Mass Communication Research | Course
Description: | Paradigms, concepts, and methodologies of critical, cultural, and naturalistic approaches to mass communication research. Emphasis on ethnography, case study, interviewing, life history, textual analysis, and field observation. Research design and techniques of data collection, analysis, and presentation are studied within the context of mass communication institutions, messages, and audiences. | | Athena Title: | RES APPROACH IN MC | | Prerequisite: | JRMC 8010 or permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9040. 3 hours. | | Course Title: | Historical Research in Mass Communication | Course
Description: | Historical research approaches to mass communication with emphasis on historical writings, the philosophy of history, and methods of data collection and analysis. Emphasis on United States mass media history. | | Athena Title: | HISTORICAL RES | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9050. 3 hours. | | Course Title: | Mass Communication Law | Course
Description: | The problems, issues, and research methods of mass communication law and regulation with emphasis on the critical examination of writings in the field. | | Athena Title: | MASS COMM LAW | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9060. 3 hours. Repeatable for maximum 9 hours credit. | | Course Title: | Special Topics in Mass Communication | Course
Description: | Selected topics in mass communication. | | Athena Title: | MASS COMM TOPICS | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | JRMC 9300. 1-9 hours. Repeatable for maximum 30 hours credit. | | Course Title: | Doctoral Dissertation | Course
Description: | Dissertation writing under the direction of the major professor. | | Athena Title: | DOCT DISSERTATION | | Nontraditional Format: | Independent research and preparation of the doctoral dissertation. | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
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