The focus of Emerging Media is on interactive digital media strategy and implementation. This concentration is designed for students who wish to gain an understanding of emerging media, developing content, and strategically managing emerging media. The concentration focuses on the intersection of technology and design, allowing individuals to explore the various facets, roles and applications of emerging media across an array of disciplines and careers. The course work encompasses mobile app design, web development, graphic design, digital storytelling, product ideation, project management, user experience design and research and emerging technologies. The program emphasizes the integration of mass communication theory, research methods, decision making, and critical thinking and provides preparation for further study and/or for careers in advertising, journalism, mass media studies, public relations, and telecommunications.

This major is part of a Double Dawgs pathway: Advertising AB/Journalism and Mass Communication MA(Emerging Media) Agricultural Communication BSA/Journalism and Mass Communication MA(Emerging Media)(non-thesis) Communication Studies AB/Journalism and Mass Communication MA(Emerging Media) Computer Science BS/Journalism and Mass Communication MA(Emerging Media)(non-thesis) Entertainment and Media Studies AB/Journalism and Mass Communication MA(Emerging Media) Journalism AB/Journalism and Mass Communication MA(Emerging Media) Management Information Systems BBA/Journalism and Mass Communication MA(Emerging Media)(non-thesis) Marketing BBA/Journalism and Mass Communication MA(Emerging Media)(non-thesis) Public Relations AB/Journalism and Mass Communication MA(Emerging Media)

Emerging Media: Kyla Sterling, Faculty Advisor emergingmedia@uga.edu 706-542-0893 Journalism 403