 | | Course ID: | MBUS 1100. 1 hour. | | Course Title: | Introduction to the Music Business | Course
Description: | An introduction to the fundamental concepts of the business
practices related to the music industry. The course will focus
on skills necessary for beginning and maintaining a
professional career in the music industry. The course will have
a strong emphasis on practical applications of classroom
knowledge to the music business environment. | | Athena Title: | INTR MUSIC BUSINESS | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | MBUS 3000. 3 hours. | | Course Title: | Business Fundamentals as Applied to the Music Industry | Course
Description: | Fundamental concepts in the fields of economics, finance, IS/IT,
management, marketing, and real estate. The course serves as a
setting to learn basic tools in the music business and as an
introduction to various fields enabling the student to understand
fundamental approaches to issues in business. | | Athena Title: | Busi Fund as Applied Musi Indu | | Pre or Corequisite: | ACCT 1160 or ACCT 2101 or ACCT 2101H or ACCT 2101E | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 3100. 3 hours. | | Course Title: | Promotion and Publicity Techniques for Music Business | Course
Description: | Examines unique/specific techniques for promoting albums,
artists and concerts. Will examine traditional methods like
paid advertising, radio airplay, local/national press. Also,
will examine non-traditional tools, like social networks,
online retailers, street teams, and viral video. Will
emphasize using new metrics to gauge effectiveness of these
tools. | | Athena Title: | Promo Pub Tech MBUS | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 3550. 3 hours. | | Course Title: | Music Production | Course
Description: | Students in this course will study recording industry projects.
Students will learn how to manage the overall scope of a
recording project from initial concept to completion, as well
as modern recording studio techniques. There will be both
lectures and hands-on studio practice. | | Athena Title: | MBUS Production | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 4100. 3 hours. | | Course Title: | Fundamentals of Music Business | Course
Description: | A survey of the music industry, its various revenue-generating
sources, its principal actors, and its developmental history. | | Athena Title: | Music Business I | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 4200. 3 hours. | | Course Title: | Music Artist Management and Development I | Course
Description: | A study of issues related to the personal management and career
development of musical artists, including building the artist’s
support team, contract negotiation, revenue generation and
management, press relations, and marketing through image and
branding. | | Athena Title: | Artist Management I | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 4300. 3 hours. | | Course Title: | Music Publishing I | Course
Description: | A study of intellectual property law as it relates to the music
publishing business, emphasizing the ownership and commercial
exploitation of music copyrights. | | Athena Title: | Music Publishing I | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 4550. 3 hours. | | Course Title: | Live Concert Recording I | Course
Description: | This course encompasses mobile recording of six live music
performances on-site at venues in Athens. The students will
set up the recording equipment, engineer the original
recording, mix and edit the final product. The
finished productions will then be delivered to WUGA 91.7 FM for
broadcast as part of a regular series on the station. | | Athena Title: | LIVE CONC RECORD I | | Nontraditional Format: | Directed study in Live Concert Recording. | | Prerequisite: | MBUS 3550 | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 4800. 3 hours. | | Course Title: | Internship in Music Business | Course
Description: | This course is intended for music business program students who
show interest in an area of study and wish to pursue a
discipline of practical and applied experience in greater
depth. Students must be directed by department chair and
sponsored by an approved music or entertainment business. | | Athena Title: | MBUS Internship | | Nontraditional Format: | Internship. | | Prerequisite: | MBUS 4100 or permission of department | Semester Course
Offered: | Offered fall, spring and summer semester every year. | | Grading System: | S/U (Satisfactory/Unsatisfactory) |
| | | Course ID: | MBUS 5000. 3 hours. | | Course Title: | Special Topics in Music Business | Course
Description: | In-depth treatment of specialty topics in the music industry,
such as distribution of recorded music, concert promotion, and
touring. Topics will vary depending upon current issues in the
music industry. | | Athena Title: | Spec Topics in Music Business | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered fall and spring semester every year. | | Grading System: | A-F (Traditional) |
| | | Course ID: | MBUS 5100. 3 hours. | | Course Title: | Emerging Issues in Music Business | Course
Description: | The operational aspects of the music recording industry. Focus
on special topics such as engineering, creative content
development, and intellectual property protection. This course
also features experiential learning activities, designed to
provide hands-on experience and networking opportunities. | | Athena Title: | Music Business II | | Prerequisite: | Permission of department | Semester Course
Offered: | Offered spring semester every year. | | Grading System: | A-F (Traditional) |
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